SALLY ROSAUER
Freelance Content Marketing Writer
B2B Content Marketing
In a world saturated with messages, it’s not enough for your brand to make an appearance; it needs a voice that resonates. That’s the power of the right marketing content—weaving a narrative that captures attention and engages the heart and mind of your audience.
Having spent years in the marketing world, I understand the challenges—launching innovative products, creating a user experience that’s second to none, and ensuring the profitable revenue numbers keep ticking up, to name a few.
I’m experienced in product marketing, marketing strategy, and content creation. The breadth of my background gives me a unique perspective to draw upon and a knack for coming up with creative solutions that get results. And through words and narratives, I give products a voice, and strategies a purpose.
At the core of my approach is the belief that the product should be the main catalyst for growth. Because of that, I work to develop a clear and unique value proposition, create assets that enhance the user experience and promote seamless product adoption, and ultimately help you hit your growth targets.
If you’re looking for marketing content that educates, informs, and inspires action—let’s talk.
Experience That Delivers
Tech-Marketing Insider
In former product management and product marketing roles, I sat across from customers to uncover pain points and solve challenges. I partnered with dev teams, turning customer needs into solution requirements.
Clear & Persuasive
From thought-leadership articles and case studies to blog articles and product guides. I know what it takes to tell your full story – framing the capabilities at the heart of your solution to the business results delivered.
The Experience Difference
From product management and product marketing to marketing strategy and content creation, I've walked miles in every one of those shoes. When you need someone who can cross-collaborate to get the job done, I'm there.
Services
EBOOKS & GUIDES
Let’s turn your industry knowledge into compelling, professionally written eBooks that fuel your demand gen campaigns. You’ll captivate your audience, stimulate interest, and convert prospects into customers.
BLOGS & ARTICLES
Stay relevant and engage your audience. Keep your blog fresh with regular content that improves your visibility, drives traffic, and keeps your funnel full. I’ll help you build your blog into a valuable tool for connecting with your customers and growing your business.
CASE STUDIES
There’s nothing like a powerful customer case study to push a prospective customer across the conversion finish line. I’ll showcase the success you delivered to a current customer, so future customers see the value gains they can achieve.
CONTENT REFRESH
Is your content feeling stale? Not hitting the mark with your audience? No problem. Whether it needs a messaging refresh, a new structure and flow to hold reader attention, or a refocus around a key – I’ve got you covered.